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cookies policyBackstage Beauty Salonis now open in Chelsea!
With 15+ years of experience in beauty, we’re here to offer you Smart Beauty Routine – expert hair, nails, and makeup all in one place.
Find your treatment and book today.
WHY CLIENTS CHOOSEOUR SMART BEAUTY ROUTINE
15 Years of Excellence
From one salon to fifteen worldwide — and now proudly in London since December 2024.
Trusted Expertise
With over 15 years’ experience and our own training academy, our specialists deliver consistently high standards.
Seamless Multi-Service Appointments
Enjoy up to four treatments in one visit — Smart Beauty Routine is saving time without ever compromising on quality.
Premium Products
We exclusively use top-tier professional brands, including Kevin Murphy, REDKEN, L’Oréal, PUREOLOGY, OLAPLEX, Kérastase, BELAVANCE, ensuring exceptional results every time.
In the Heart of Chelsea
Our London flagship is located on King’s Road — stylish, central, and designed for your comfort.
Impeccable Hygiene
All tools are sterilised in multiple stages and sealed; consumables are single-use — always safe, always pristine.
Our services
Choose yourfavourite services
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Our care
Enjoy a soothing hand massage with every manicure, and a head massage designed to melt stress away.
Relax in Bentley × Takara Belmont chairs — the pinnacle of comfort and style.
All towels are professionally dry-cleaned to meet the highest hygiene standards.
Our nail artists train with leading global brands and academies throughout the year.
Every tool is meticulously sterilised in a three-step medical-grade process.
Our beauticians and massage therapists are medically certified — your wellbeing comes first.
Thoughtful gifts and a serene, elegant interior await you.
Book easily by phone, online, or via Instagram: @backstagesalon.uk
Your place of inspirationon Instagram
@backstagesalon.uk
OUR BEAUTY PARTNERS
We’re proud to collaborate with some of the most trusted and prestigious names in beauty and lifestyle.
We welcome bespoke partnerships and tailored collaborations — let’s explore how we can work together.
Become a Backstage Partner
Backstage offers more than a franchise — it’s an invitation to build your own premium beauty destination with the full support of an established, trusted brand.
With over 15 years of experience, we’ve refined every element of our concept — from salon operations and team training to customer experience and brand presentation. Whether you’re opening your very first salon or expanding your business portfolio, you’ll benefit from our expertise, our proven systems, and our commitment to excellence.
We understand that launching a business can feel overwhelming. That’s why our team is here to support you at every stage — from choosing the perfect location to creating a flawless guest journey.
Together, we’ll create something exceptional — a place your clients will return to time and time again.
Join ourfamily
A career where you’ll enjoy every step of the journey — from mastering your craft to exploring the world and working alongside true industry leaders.
Choose a vacancy and become part of the Backstage family.
Your Smart Daily Routine in the Heart of Chelsea
At Backstage Chelsea, your beauty routine becomes effortless. Our Smart Service concept lets you combine multiple treatments in a single visit — efficient, seamless, and always elevated. Nestled on King’s Road, the salon blends advanced technology with refined comfort. It’s a new way to care for yourself, without interrupting your day.